Key Moments:
- Kambi Group plc has acquired the player account management platform source code from OMEGA Systems for an undisclosed sum.
- This move will allow Kambi to establish itself in Nevada’s sports betting market, following its license approval earlier this year.
- The Turnkey with PAM solution is projected to be available in Nevada by the end of H1 2026.
Strategic Expansion into Nevada
Kambi Group plc, recognized for its premium sports betting technology, has announced its acquisition of the player account management (PAM) platform source code from OMEGA Systems. The acquisition, completed for an undisclosed price, serves as a catalyst for Kambi’s planned entry into Nevada, where the company obtained licensure earlier this year. Additionally, the deal may create new opportunities in jurisdictions that currently have limited third-party PAM options.
Enhancing Operational Flexibility
The PAM system is a vital element for sportsbook operators, offering centralized management of player activities such as onboarding, identity checks, transactions, and casino service integration. OMEGA’s solution was evaluated and selected after a comprehensive RFP process, standing out for its technical features, compliance capabilities, and commercial advantages.
Implementation and Market Readiness
Post-acquisition, Kambi will proceed to submit the new platform for licensing in Nevada and engage with potential commercial partners. In other markets, it will maintain its platform-agnostic approach, continuing to work with external PAM vendors to serve future partners’ operational preferences.
Since several Kambi partners already utilize integrations between the Kambi sportsbook and the OMEGA platform, the company expects a smooth integration process with minimal resource requirements. The combined Turnkey with PAM solution is on track to be fully product-ready in Nevada by the conclusion of H1 2026.
Leadership Perspectives
Werner Becher, Kambi Group CEO, said:
“Kambi is already the trusted home of premium sports betting solutions, and this acquisition reinforces that leadership position. While we remain platform agnostic, the addition of an in-house PAM solution to our Turnkey Sportsbook ensures we can unlock commercial opportunities in Nevada and potentially in other jurisdictions as they arise.”
Jim Godsell, OMEGA Systems Founder and CEO, added:
“Over the years OMEGA and Kambi have provided combined solutions to operators in multiple jurisdictions. This acquisition allows Kambi to build on the OMEGA PAM architecture and enter new markets quickly. As is the case with other OMEGA licensees, Kambi is ‘Taking Control’ of its PAM solution.”
Key Acquisition Metrics
| Acquiring Company | Source Code Provider | Market Entry Target | Product Readiness Goal | Deal Value |
|---|---|---|---|---|
| Kambi Group plc | OMEGA Systems | Nevada | End of H1 2026 | Undisclosed |
- Author
Daniel Williams
